Creative Director Liz McLeod presents at Sichuan TV Festival
November 20, 2017
Creative Director and Exec Producer at Meridian Line Films, Liz McLeod, recently spoke at the Sichuan TV Festival and joined a panel to judge pitches for documentaries about China that would appeal to an international audience.
It is one of the biggest and most prestigious TV festivals in East Asia and one of the biggest markets in China for film, entertainment and documentaries.
Liz also spoke at the Producers’ Forum on ” New Media: Opportunities in a Changing Landscape.” Her conclusion: that while new media offers great scope for producers’ creativity, the business case for indies pursuing new media projects – as opposed to traditional media – is less clear. She also warned that the arrival of the tech giants with their analytics-driven advertising funding model was on the verge of changing the whole business of TV production out of all recognition…